Manajemen Pemasaran Jilid 2 (Record no. 222179)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00913nam a2200217Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260922095903.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 260922s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 979-683-818-4 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | ind |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 380.1 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KOTLER, Philip |
| 245 10 - TITLE STATEMENT | |
| Title | Manajemen Pemasaran Jilid 2 |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1. ed.12 |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Jakarta |
| Name of producer, publisher, distributor, manufacturer | PT Indeks |
| Date of production, publication, distribution, manufacture, or copyright notice | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxix, 443 hlm. |
| Other physical details | ilus. |
| Dimensions | 28 cm |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Menekankan bahwa tugas pemasaran bukan lagi kegiatan departemen pemasaran. Namun merupakan kegiatan untuk menentukan Visi, misi dan perencanaan strategi perusahaan. pemasaran mencakup sejumlah keputusan penting seperti : 1 Penentuan kelompok pelanggan mana saja yang akan dilayani kebutuhannya, 2 penentuan bauran pemasaran untuk dipadukan dengan manfaat pelanggan. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 0 |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Grade 10-12 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Benyamin Molan |
| Relator term | translator |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kevin Line Keller |
| Relator term | author |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Can be borrowed | SMA IPEKA Sunter | Teacher and Staff Resource | 03/27/2009 | 380.1 KOT m.2 | 0540900090 | 09/22/2026 | 09/22/2026 | Teacher's Book |